MICROSOFT BUSINESS SCHOOL SERIES (MOOC)

Brand Implementation, Pixel Perfect designs, Assistance in User Experience

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The ASK

The Microsoft Business School Series brings together world-class professors, industry experts, and  Microsoft specific content to develop courses for their global salesforce.  Lab Explosion partnered with the the Virtual Learning team to refresh existing graphics, and deliver media that was in line with the visual look, branding guidelines, and execution of one of the top International MBA Programs.

The Solution

Using LabExplosion's in-depth brand experience, we analyzed the Business school’s media presence, and branding guidelines.  We then built a succinct presentation and proposal on how best to add engaging media to the courses. This presentation deck was instrumental in capturing what we understood about the brand, so we could then begin to execute graphics and custom icons for final delivery.

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Features

Learning Experience Platform

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Corporate Branding

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Corporate Clientele

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Wireframes / Lo-Fi Layouts

Download Lab Explosion's Rough Brand Deck for Microsoft

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Discover: Learn to walk and talk like the project and end customer. By using their graphical elements and understanding the way they speak and engage. Delivery is made.
Decision: Using cues from the brand and psychological acumen, we delivered graphical solutions, on-time, inline, and pixel perfect.

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Team

Craig Wright:
UI, Prototype

Microsoft School of Business team

Intrepid Learning, Inc.

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